AI in Digital Marketing Communications.

Catalog description

PR: IMC 440 with a minimum grade of C-. This course examines the transformative role of artificial intelligence in the workplace. As early adopters and AI champions, marketing professionals are at the forefront of innovation, driving strategic advancements for their organizations and clients. Through this course, marketers will learn how to harness the power of artificial intelligence, gaining the skills and insights needed to stay ahead in their careers.