IMC 536

Integrated Marketing Communication Campaigns.

West Virginia University · UGRD · Fall 2026

1 section

Catalog description

PR: IMC 410 or IMC 610 . This course is the capstone experience for the integrated marketing communications master's degree program. Students produce a comprehensive campaign plan for a real-world client. This course must be completed in a student's final academic term.

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Class #west_virginia_university-1997Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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