IMC 421
Advertising & PR Audience Insights & Analysis.
West Virginia University · UGRD · Fall 2026
1 section
Catalog description
PR: ( ADPR 215 or ADV 215 or IMC 215 or PR 215 or STCM 215) and IMC 315 with a minimum grade of C- in each. This course focuses on in-depth examination of the multi-faceted world of advertising and public relations research, and the array of complex tools used to produce meaningful results. (Also listed as ADPR 421, ADV 421, PR 422, and STCM 521).
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Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #west_virginia_university-2685Fall 2026UGRD3 credits
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