IMC 421

Advertising & PR Audience Insights & Analysis.

West Virginia University · UGRD · Fall 2026

1 section
Add to a schedule

Catalog description

PR: ( ADPR 215 or ADV 215 or IMC 215 or PR 215 or STCM 215) and IMC 315 with a minimum grade of C- in each. This course focuses on in-depth examination of the multi-faceted world of advertising and public relations research, and the array of complex tools used to produce meaningful results. (Also listed as ADPR 421, ADV 421, PR 422, and STCM 521).

Sections

Current meeting, instructor, credit, and enrollment details

Updated 6 hours ago

001

Availability not recently verified
Class #west_virginia_university-2685Fall 2026UGRD3 credits
Days & times
No scheduled meeting time
Meeting dates
Location
Instructor
Staff
Class numbers and section codes come from the registrar.
Spot missing or incorrect course data?