HTMS 3126THE ECONOMICS OF TOURISM

Catalog

This course analyzes the business aspects of tourism while considering social and community interests that contribute to sustainable tourism development. It addresses the components of the tourism product including lodging, restaurant, retail, attractions, transport, and entertainment. The economic organization of tourism at micro and macro levels are studied, including the structure of the market, community interests, strategic planning, the role of public and private sectors, finance, and economic development.