Machine Learning for Business

Catalog description

This course provides an overview of machine learning tools and their applications in business settings. The focus is on translating business problems into machine learning problems and applying the right tool to a specific problem. Students will learn the fundamental principles and techniques of machine learning, with a core focus on classification problems. Topics include classification, variable selection, association rules, clustering, neural network, and decision trees. Applications include customer retention, market segmentation, credit management, fraud detection, and recommender systems.