Event Management

Catalog description

This course introduces students to the principles, concepts, and steps involved in planning and executing successful events. Students will discuss definitions and categories of event planning and current issues and trends of event management. Strategies will be introduced to develop meaningful, well organized conferences, meeting and special events, including how to effectively procure, organize, implement and monitor the products and services that bring an event to life. Students will learn different aspects of organizing and managing special events: choosing the best venue: preparing and managing the budget; scheduling and staffing; coordinating food and beverage, décor, entertainment, and themes.