BAMHR 3245H

The Strategy and Tactics of Software Marketing

Ohio State University-Lima Campus · UGRD · Fall 2026

1 section

Catalog description

This course provides an overview of the economics and marketing strategies essential for success in the software industry. Students will gain an understanding of the unique economic factors influencing software products, including pricing models, market competition, and the impact of network effects. Prereq: Honors standing, Engr 1282.04H, and enrollment in the Integrated Business and Engineering (IBE) program; or permission of instructor.

Sections

Current meeting, instructor, credit, and enrollment details

Updated 8 hours ago

001

Availability not recently verified

Class #ohio_lima_campus-BAMHR3245HFall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
Location: —
Instructor: Staff

Class numbers and section codes come from the registrar.

Spot missing or incorrect course data?