New Business Planning and Management

Catalog description

Analysis of the major functional areas of the start-up firm including accounting, finance, human resources, information systems, logistics, management, marketing, production/operations, purchasing and sales. Focus is also placed on generating ideas, scanning for environmental trends, and critically evaluating opportunities. Credit Hour s : 3 Prerequisites: Individual sections may be restricted to business students only and/or students who have declared the Entrepreneurship & Innovation Minor on their academic plan