MCOM 3791

Electronic Media Promotion and Sales 3 s.h

Youngstown State University · UGRD · Fall 2026

1 section

Catalog description

An examination of the principles and practices of promotional and sales strategies used by electronic media. Analysis of rating-based systems used to determine strategies, as well as, relations with agencies and station representatives. Prereq.: Sophomore Standing. Cross-Listed: TCOM 3791.

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Class #youngstown-2010Fall 2026UGRD

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