Community and Media Relations

Catalog description

An advanced course in educational public relations which is intended to help educational leaders facilitate the development of common perceptions about school issues with multiple constituencies, to further develop skills related to the interaction with internal and external public; to help the educational leader with an understanding of the ability to respond skillfully to the electronic and printed news media; to help them initiate and report news through appropriate channels; to manage school reputations ethically; to enlist public participation and support; and to recognize and provide for various markets. Restrictions: Must be enrolled in one of the following Levels: Graduate Must be enrolled in one of the following Majors: Leadership Studies College of Health and Human Sciences School of Education