MKT 4100

Digital Marketing

Wright State University-Main Campus · UGRD · Fall 2026

1 section

Catalog description

Basic principles of internet marketing and use of selected technologies e.g., advertising, search engine optimization, viral/social marketing, online surveys, web design, analytics, SPSS, geodemographics. Prerequisite(s): BUS Tier II Complete 11 (the following must be completed: ACC 2010, 2020; EC 2040, 2050; EC 1050 or MTH 2280; ENG 1100, 2100; FIN 2210; MKT 2500; MS 2040, 2050)

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Class #wright_main_campus-MKT4100Fall 2026UGRD3 credits

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