ETR 500Entrepreneurship And Innovation

Catalog

Entrepreneurship and Innovation Entrepreneurship involves many activities, including identifying and exploiting opportunities, creating and launching new ventures, introducing new products and new services to new markets. It is based on implementing innovations within existing organizations and creating new opportunities. This course is intended to introduce students to entrepreneurial thinking and methods of executing their ideas. Topics include recognizing and evaluating opportunities, forming new venture teams, preparing business and technology commercialization plans, obtaining resources, identifying execution action scenarios, and developing exit strategies.