MARKETNG 321
MARKETING RESEARCH
University of Wisconsin-Whitewater · UGRD · Fall 2026
1 section
Catalog description
Methods of planning and carrying out marketing and consumer research studies. Problem formulation, exploratory research, questionnaire construction and design, observational and sampling techniques, conducting surveys, data analysis, reporting, interpretation of findings and implementation of recommendations. PREREQ: MARKETNG 211 AND ((COBE MAJOR: 2.50 CUMULATIVE GPA) OR (NON-COBE MAJOR/MINOR/COBE MINOR: 60 CREDITS AND 2.00 CUMULATIVE GPA))
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Availability not recently verifiedClass #wisconsin_whitewater-1656Fall 2026UGRD3 credits
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