ANALYTICS FOR STRATEGIC DECISIONS

Catalog description

Managing a business (or division or department) involves making a complex set of decisions in a highly dynamic environment. This course teaches how to use data analytic techniques to make strategic and managerial decisions. Students will learn and apply data analytic techniques to facilitate various business decisions and actions. The topics include strategic management frameworks for scanning the market, generating options, comparing and evaluating options, and making decisions that have lasting organizational implications. PREREQ: MUST BE ADMITTED TO A COBE GRADUATE DEGREE OR CERTIFICATE PROGRAM