FUNDRAISING FOR CHARITIES

Catalog description

This course is a broad introduction to the theories and practices of charitable fundraising. We discuss the fundraising tradition in the U.S., philosophies of giving and asking, theories of donor motivation, and the organizational, legal, and ethical contexts of charitable fundraising. Students are introduced to and gain practice using basic fundraising tools and develop a fundraising plan. PREREQ: MINIMUM JUNIOR STANDING AND ((COBE MAJOR: 2.50 CUMULATIVE GPA) OR (NON-COBE MAJOR/MINOR/COBE MINOR: 60 CREDITS AND 2.00 CUMULATIVE GPA))