BUS 482

Marketing Research

University of Wisconsin-Superior · UGRD · Fall 2026

1 section

Catalog description

Designed to help students become intelligent users of marketing research information. Introduction to the variety of qualitative and quantitative methods available to assist marketing managers in decision-making. Explores alternative methods available to collect and analyze data.

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Class #wisconsin_superior-0254Fall 2026UGRD3.00 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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