GEM 301
Customer Development, Retention and Marketing
University of Wisconsin-Stout · UGRD · Fall 2026
1 section
Catalog description
Current trends and programs for golf course customer recruiting and retention, marketing strategies, conducting and applying market research including database and internet marketing for golf course customer development and retention in public fee, semi-private, private and resort facilities. Prerequisites: take GEM-101 and GEM-201 , and take either BUMKG-230 or HT-344
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001
Availability not recently verifiedClass #wisconsin_stout-1197Fall 2026UGRD3 credits
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