BUMKG 436

Marketing Management

University of Wisconsin-Stout · UGRD · Fall 2026

1 section

Catalog description

Comprehensive exploration and practical application of marketing activities used to create customer value and marketplace exchanges benefiting the organization and its stakeholders; planning and execution of conception, pricing, promotion, and distribution of ideas, goods, and/or services for an enterprise. Prerequisites: take BUMKG-230

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Class #wisconsin_stout-0333Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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