SASA 261

Electronic Media Copy Writing

University of Wisconsin-River Falls · UGRD · Fall 2026

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This class will examine the theory and skills involved with writing techniques for commercials, public service announcements (PSA) and infomercials for audio and television, as well as non-media applications such as corporate video.Techniques for needs assessment of clients as well as market and product research will be discussed. (Sp, W)

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Class #wisconsin_river_falls-1259Fall 2026UGRD3 credits
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