BUSADMIN 4150

e-Marketing Applications

University of Wisconsin-Platteville · UGRD · Fall 2026

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This course examines internal and external technologies in the context of strategic marketing. Emphasis is placed on managerial decision making through the use of broad technical solutions, thus enabling better data models, improved customer relationship management, and enterprise resource planning. Components: Class Prereqs/Coreqs: P: BUSADMIN 3240 Typically Offered: Spring - even year

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Class #wisconsin_platteville-0384Fall 2026UGRD3 credits
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