MKTG 424

Research Methods

University of Wisconsin-Green Bay · UGRD · Fall 2026

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This marketing course focuses on different techniques of obtaining and analyzing information about marketing problems; obtaining and interpreting data from primary and secondary sources for business decisions that deal with different aspects of marketing. P: BUSAN 220 or MATH 260 ; MKTG 322 or consent of the instructor; and an overall minimum GPA of 2.5 Spring.

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Class #wisconsin_green_bay-1114Fall 2026UGRD3 credits
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