MKTG 322

Principles of Marketing

University of Wisconsin-Green Bay · UGRD · Fall 2026

1 section
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The marketing system and the managerial techniques used to market goods, services and organizations. Relationships between marketing activities and economic, political and social institutions; understanding consumer behavior; product, price, promotion and distribution decisions. P: Sophomore status Fall and Spring.

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Class #wisconsin_green_bay-1106Fall 2026UGRD3 credits
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