MKTG 425

Services Marketing

University of Wisconsin-Eau Claire · UGRD · Fall 2026

1 section

Catalog description

A reconsideration of traditional marketing topics in the context of a variety of service organizations. Emphasis is placed on discussion of how product-oriented marketing activities need to be adjusted or even reinvented to accommodate "non-products".

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Class #wisconsin_eau_claire-1742Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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