Sport Management

Catalog description

This course provides an overview of the field and information on becoming an effective and professional sport manager, historical elements of sport management, and managerial and leadership concepts associated with the dynamic field. Examination of children’s sports to professional sport allows for students to determine a specific area of interest within the field. Key functional areas (sport marketing, sport consumer behavior, sport communication, finance & economics, and sport facility and event management) will be explored in order to get a better understanding of these selected functions and their application to the various segments of the sport industry.