Public Relations Writing and Applications.

Catalog description

PR: (JRL 215 or MDIA 215 or MDIA 215S ) and ( ADPR 215 or IMC 215 or PR 215 or STCM 215) with a minimum grade of C- in each. This course employs strategy and writing to engage various public relations audiences through the development of written public relations communication tactics such as social media releases, social media plans, media releases, public service announcements, speeches and broadcast writing. Some sections are offered as formal service learning opportunities.