ADV 409

Advertising Research and Media.

West Virginia University · UGRD · Fall 2026

1 section

Catalog description

PR: ( ADV 201 or ADV 215 ) and (JRL 101 or MDIA 101 ) with a minimum grade of C- in each. (Advertising minors only.) Introduces the selection and evaluation of different media used in advertising campaigns. Students learn to analyze and select audiences, compare media, and conduct media research.

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Class #west_virginia_university-2357Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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