SM 537
Sport Management/Marketing
University of West Alabama · Fall 2026
2 sections2 open now
Catalog description
Examination of strategic marketing, advertising, and public relation concepts in sport. The course covers elements of marketing research, licensing and merchandising, event marketing, sponsorship, and corporate advertising. The course will also focus on public and media relations with a special focus on message development, image building, and crisis management of sport organizations. Project required.
Sections
Current meeting, instructor, credit, and enrollment details
2501
15 openSeats: 5/20 seats Last recorded: Jul 31, 2026, 7:29 PMClass #195288Fall 20263 credits
15 available5 enrolled20 capacity0 waitlist
- Days & times
- No scheduled meeting time
- Meeting dates
- Oct 19 – Dec 10
- Location
- *
- Instructor
- Gray, Terrell A.
Details checked 10 hours agoSeats checked 10 hours ago
9001
20 openSeats: 0/20 seats Last recorded: Jul 31, 2026, 7:29 PMClass #195795Fall 20263 credits
20 available0 enrolled20 capacity0 waitlist
- Days & times
- Mo We Fr · 10:00 – 10:50 AM
- Meeting dates
- Aug 17 – Dec 10
- Location
- Math and Science Building 129
- Instructor
- Hutchinson, Lajuan A.
Details checked 10 hours agoSeats checked 10 hours ago
Class numbers and section codes come from the registrar.
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