SM 437
Sport Management/Marketing
University of West Alabama · Fall 2026
2 sections1 open now
Catalog description
Examination of strategic marketing, advertising, and public relation concepts in sport. The course covers elements of marketing research, licensing and merchandising, event marketing, sponsorship, and corporate advertising. The course will also focus on public and media relations with a special focus on message development, image building, and crisis management of sport organizations. Project required.
Sections
Current meeting, instructor, credit, and enrollment details
2401
15 openSeats: 10/25 seats Last recorded: Jul 31, 2026, 7:29 PMClass #195268Fall 20263 credits
15 available10 enrolled25 capacity0 waitlist
- Days & times
- No scheduled meeting time
- Meeting dates
- Oct 19 – Dec 10
- Location
- *
- Instructor
- Lobenstein, Hilary
Details checked 13 hours agoSeats checked 13 hours ago
9001
FullSeats: 20/20 seats Last recorded: Jul 31, 2026, 7:29 PMClass #195781Fall 20263 credits
0 available20 enrolled20 capacity0 waitlist
- Days & times
- Mo We Fr · 10:00 – 10:50 AM
- Meeting dates
- Aug 17 – Dec 10
- Location
- Math and Science Building 129
- Instructor
- Hutchinson, Lajuan A.
Details checked 13 hours agoSeats checked 13 hours ago
Class numbers and section codes come from the registrar.
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