Intro to Entrepreneurship.

Catalog description

Designed for students and entrepreneurs interested in starting a small business venture, develop a solid understanding of the initial process and important start-up concepts. Explore business evaluation, planning, financing, organizing, licensing, sales, marketing, managing, and other important topics. Learn strategies to avoid the many pitfalls that real-world entrepreneurs face. Gain personal insight into what it takes to succeed today as an entrepreneur through hands-on activities, case studies, and research. Access to Starting My Own Business online text provided.