TBUS 320

Introduction to Marketing Management

University of Washington-Tacoma Campus · UGRD · Fall 2026

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Introduces the major principles and practices that are used by marketing managers in analyzing marketing problems and developing appropriate solutions. Examines how marketing operates within the global, social, and economic environment. Prerequisite: either T CORE 101, TWRT 112, TWRT 121, TWRT 211, TWRT 291, TWRT 331, TWRT 431,ENGL 111, ENGL 121, ENGL 131, ENGL 141, ENGL 182, ENGL 197, ENGL 198, ENGL 199, B WRIT 134, or B WRIT 135.

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Class #washington_tacoma_campus-0071Fall 2026UGRD5 credits
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