Entrepreneurship Small Bus Mgm.

Catalog description

This course provides and introductory analysis of the entrepreneur’s role in conceptualizing, developing and managing small business ventures. It is designed to expose students to the problems and opportunities inherent in establishing and managing a small business, the initial research and resources required, and the techniques employed in launching and sustaining a new venture. Students will be exposed to information and resources that expand their knowledge basis and creativity, and that will spur them to explore potential small business opportunities they would like to initiate in the future. They also have the opportunity to employ various management, marketing, human resources, financial planning and ethics/social responsibility principles as they specifically relate to entrepreneurship and small business management.