Corporate Issues in Digital Media. ((3 Credits))

Catalog description

Prerequisite(s): Portfolio Review Acceptance and University Advanced Standing Covers business and legal issues in multimedia. Reviews good business practices for the multimedia industry. Studies universal marketing and sales principles and mastery, as well as e-commerce fundamentals. Includes copyright laws and procedures, obtaining permissions, creating and using contracts, protecting corporate assets, standards, security and privacy issues, and other legal issues regarding multimedia communication. Lab access fee of $45 for computers applies.