Introduction to Qualitative Communication Research. ((3 Credits))

Catalog description

Prerequisite(s): University Advanced Standing Reviews methods of qualitative data collection, including ethnography, interviewing, observation, and textual analysis. Explores a variety of methods of qualitative analysis including rhetorical, interpretive, and critical analyses. Prepares students for careers in the fields of user-experience research, organizational research, communication consulting, and graduate research in the field of communication.