MKT 367Marketing Research

University of Rhode Island · UGRD

Catalog

(3 crs.) Describes the nature and scope of marketing research activities. Reviews research designs, sampling, measurement, analysis, and other issues with focus on providing marketing information to management. (Lec. 3) Pre: BAI210 or STA308, and MKT265 or MKT265H, and BAI211 or BAI311 (prior or concurrently).

Recent sections

Fall 2026 · 2 sections

Sep 9 – Dec 14

Section	Days & time	Location	Instructor
0001-LECClass #5071	Tu · 12:30 – 1:45 PM	Ballentine Hall 115	Lauren Labrecque
0002-LECClass #5072