New Venture Creation

Catalog description

This course is designed to help participants develop insights on what it takes to be a successful entrepreneur. Our focus will be on entrepreneurial opportunity identification, evaluation, and new business venture creation. Some of the questions that will be addressed are: Where do high potential business ideas come from? How can a mediocre idea be improved to be a good opportunity? How to build a founding team for a new venture? How to develop customers for a new business? How to decide what external financing option is more appropriate at different stages of development? How to scale-up a venture? Why the founder-CEO succession could be crucial for a venture’s growth.