MKT 3362

Integrated Marketing Communica

Troy University · Fall 2026

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Catalog description

This course explores Integrated Marketing Communications (IMC) as a strategy for aligning promotional tools to deliver consistent brand messages across advertising, public relations, digital and social media, sales promotion, and personal selling.

Sections

Current meeting, instructor, credit, and enrollment details

Updated 8 hours ago

TSAB

16 openSeats: 24/40 seats Last recorded: Jul 31, 2026, 6:10 PM
Class #423928Fall 20263 credits
16 available24 enrolled40 capacity0 waitlist
Days & times
Tu Th · 12:30 – 1:45 PM
Meeting dates
Aug 10 – Dec 13
Location
JRLH John Robert Lewis Hall 251
Instructor
Brown, C
Details checked 8 hours agoSeats checked 8 hours ago
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