MK 6943

Strategic Marketing Management

Trine University · UGRD · Fall 2026

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This course examines the collective marketing activities (pricing, promotion, placement, and product) as they relate to the target market. The strategic planning process and how it relates to the overall profitability of the marketing department and a corporate structure will be studied.

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Class #trine_regional_non_traditional_c-1251Fall 2026UGRD3 credits
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