MK 433

Marketing Strategy

Trine University · UGRD · Fall 2026

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Content will explore the processes and methods for identifying and selecting marketing strategies that build brand equity. Course will utilize marketing concepts, consumer behavior theories, and marketing research data as well as explore the changing environments and systems. Prerequisite: MK 203 and MK 363

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Class #trine_regional_non_traditional_c-1245Fall 2026UGRD3 credits
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