EBKN 351
Direct Marketing
Touro University · UGRD · Fall 2026
1 section
Catalog description
Topics include: strategic planning, basic economic analysis, new product/ business development, direct marketing information systems, short-term budgeting and forecasting, and management of direct marketing operations. Students will develop an integrated direct marketing campaign.
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Availability not recently verifiedClass #touro-EBKN351Fall 2026UGRD3 credits
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