MKT 505

Services Marketing.

Texas A&M University-Texarkana · UGRD · Fall 2026

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This course focuses on problems and strategies specific to service businesses. Problems such as inability to inventory, difficulty in synchronizing demand and supply, difficulty in controlling quality will be addressed. Strategies used by successful services marketers to overcome these difficulties will be discussed.

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Class #texas_texarkana-0803Fall 2026UGRD3 credits
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