MKT 7013

Seminar in Marketing Theory. (3-0) 3 Credit Hours

University of Texas at San Antonio · UGRD · Fall 2026

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Prerequisite: Consent of instructor. Historical and philosophical perspective on the development of scientific marketing thought, the role of theory in marketing, and research methods in marketing. This course has Differential Tuition.

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Class #texas_san_antonio-3615Fall 2026UGRD
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