MKT 5463

Contemporary Leadership Strategies in Sport. (3-0) 3 Credit Hours

University of Texas at San Antonio · UGRD · Fall 2026

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This course investigates leadership principles associated with the management and business of all aspects of the sport industry including professional, amateur, and college individual and team sports, venue development and management, and the personal fitness and wellness industry. The focus is on teaching principles of leadership theory and practice from a management perspective, and how leadership has been applied throughout the sport industry, both in the United States as well as globally. Students will explore problem-solving and how to serve as a leader in the sports industry; these principles of leadership will also be of value to individuals working in non-sports related settings. The curriculum will include case studies and other resources. This course has Differential Tuition.

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Class #texas_san_antonio-3599Fall 2026UGRD
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