Social Media Marketing. (3-0) 3 Credit Hours

Catalog description

The invention of social media (web 2.0) has radically changed the way we interact with the world. Students will gain knowledge and social media marketing tactical skills through coursework and hands-on practice. Students will also learn proven approaches to understanding your target market, audience engagement, influencer marketing, content curation, strategic planning, campaign execution, paid advertising, data analysis, ROI, and much more. Generally Scheduled Location: Main Campus, Internet. This course has Differential Tuition. Course Fee: DL01 $75.