MKT 3043

Advertising. (3-0) 3 Credit Hours

University of Texas at San Antonio · UGRD · Fall 2026

1 section

Catalog description

Prerequisite: MKT 3013 with a grade of "C-" or better. The course stresses planning advertising strategy, developing messages, selecting media, and testing effectiveness. Also explores the theory, history, social and economic aspects, and problems of ethics and truth in advertising. Generally offered: Fall, Spring, Summer. This course has Differential Tuition. Course fee: DL01 $75.

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Class #texas_san_antonio-3631Fall 2026UGRD

Days & times: No scheduled meeting time
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Instructor: Staff

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