Text Analytics for Business. (3-0) 3 Credit Hours

Catalog description

This advanced course focuses on extracting actionable insights from unstructured text data, a critical skill in today's data-driven business environment. Students will explore the principles of text mining and natural language processing to transform raw text into valuable business intelligence. The course covers various modes for analyzing large volumes of text data, including social media, customer feedback, and other textual sources. Emphasis will be on applying these techniques to real-world business problems and making data-driven decisions. By the end of this course, students will be proficient in leveraging text mining techniques to uncover hidden patterns, trends, and insights from textual data, enhancing their ability to make informed business decisions. This course has Differential Tuition.