MKT 3302

Consumer Behavior

University of Texas at El Paso · UGRD · Fall 2026

1 section

Catalog description

Consumer Behavior: This course emphasizes the psychological and sociological aspects of both industrial and consumer buyer behavior. Topics range from basic motivation and learning theory to group dynamics with applications to the formulation of marketing strategy.

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Class #texas_el_paso-2822Fall 2026UGRD

Days & times: No scheduled meeting time
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Instructor: Staff

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