HCAD 3320

Health Care Marketing

Texas A&M University-Corpus Christi · UGRD · Fall 2026

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Provides an introductory study of the essentials of marketing within the dynamically evolving health care system. The marketing framework is provided as a basis for decisions related to marketing mix variables. Content includes buyer behavior, marketing research, market segmentation, and marketing strategy.

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Class #texas_corpus_christi-2330Fall 2026UGRD
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