Global Marketing Practices

Catalog description

Study basic international business concepts, cultural literacy, and discipline specific content applied to practical experiences and activities in a visited foreign country. A study abroad at the student’s expense is required. Student may complete a maximum of six hours of SOBA sponsored study abroad toward degree completion. Field assignment fee: $75. Prerequisite(s): MKTG 3301, junior or senior standing and permission of instructor. BUSI 4354, MGMT 4356, or MKTG 4356 may not be taken concurrently.<br/>