MKTG 3316

Consumer Behavior

Texas A&M University-Central Texas · UGRD · Fall 2026

1 section

Catalog description

Analyze individual and group behavior of people performing in consumer role. Study buying motives, social class, and research techniques in consumer behavior. Prerequisite(s): MKTG 3301 and BUSI 3301.<br/>

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Class #texas_central_texas-0199Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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