Data Analytics and Management

Catalog description

Study fundamental concepts and principles of data analytics and its role in supporting/enhancing organizational decision making and predictions. Special emphasis on trends, challenges and applications, analytic methods, tools, technologies, infrastructure and strategies for data analytics and data management including data privacy and ethics. The course also focusses on how data analytics techniques can be applied to solve marketing and management problems. Prerequisite: CIS 5311 or permission of department chair.<br/>